The Art of Italian Boating

Reliable, comfortable sailing since 1961.

‘Each of us dreams of getting away...’

A product that makes the dream of getting away come true. This is exactly why Domenico Aiello created the first inflatable boat more than sixty years ago.

In 1961 he began a long search for perfection which is what makes Nuova Jolly Marine stand out even today. The founder immediately put research and innovation first, testing models under extreme conditions to guarantee materials and assemblies of the highest quality and ensure the boats were as dynamic as possible.

Passing the baton in the name of evolution

In the early 1990s, the founder’s five children climbed aboard to help manage the company, each with a specific role amid an authentic and winning team spirit.


Expertise and a consolidated working method led to a great range of successes, important commercial agreements and a wide network of national and international dealers. All while preserving the essence and philosophy of the company, in pursuit of craftsmanship, technological advancement and passion.


The excellent internal quality management system guaranteed for each product allowed the company to obtain ISO quality certification.

Today, with over 60 years’ of experience and a 5000-m2 shipyard located on the outskirts of Milan, Nuova Jolly Marine has become the leading brand in Europe for high-end inflatable boats, in addition to having successfully brought Made in Italy sailing to the United States and Australia

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